YouTube is the world's second largest search engine, and one that is used by millions of people on a daily basis.
I wanted to give you a brief overview of various YouTube statistics from 2016.
YouTube is the world’s second largest search engine and third most visited site after Google and Facebook
300 hours of video are uploaded to YouTube every minute
We watch over 1 billion hours of YouTube videos a day
More than half of YouTube views come from mobile devices
The average mobile viewing session lasts more than 40 minutes
The first video to hit one million views was a Nike advert featuring Ronaldinho
The video with the highest number of views is currently the music video for ‘Despacito’ by Luis Fonsi and Daddy Yankee. It has over 4.7bn views
6 out of 10 people prefer online video platforms to live TV
By 2025, half of viewers under 32 will not subscribe to a pay-TV service
In an average month, 8 out of 10 18-49 year-olds watch YouTube
In 2015, 18-49 year-olds spent 4% less time watching TV while time on YouTube went up 74%
On mobile alone, YouTube reaches more 18-49 year-olds than any broadcast or CABLE TV network
You can navigate YouTube in a total of 76 different languages (covering 95% of the Internet population)
The platform has also launched in over 88 countries